When environmental protection becomes a luxury, when Eastern craftsmanship meets Western classical art, a Shenzhen company proved to us in the Louvre in Paris that true luxury never needs to be at the expense of the environment.
At Yongyufeng’s booth, a piece of leather is a story – there is a perfect integration of traditional Eastern craftsmanship and modern environmental technology, a sense of responsibility for the future of the earth, and a firm step for Chinese manufacturing to leap into the world’s top luxury supply chain.
Entering the international core circle

The Louvre Museum in Paris, a collection of world art treasures, welcomed a special Chinese guest on July 1, 2025.
As the first Chinese material supplier invited to participate in the exhibition, Yongyufeng Leather made its debut at Luxe Pack Paris, the world’s top luxury packaging and materials event. This marks a significant improvement in the position of China’s high-end leather materials in the international luxury supply chain.
Luxe Pack Paris brings together top suppliers, designers, and brand decision-makers in the industry, serving as a benchmark for defining future trends in luxury aesthetics and craftsmanship.
Being able to stand on this stage itself means that one’s strength has gained recognition from the core circle of international luxury goods.
The person in charge of Yongyufeng Leather stated, “This is not only an opportunity to showcase product quality, but also a window to convey to the world the achievements of Chinese manufacturing in the field of high-end materials.

Product Practice of Environmental Protection Concept
At Yongyufeng’s booth, visitors can witness and touch innovative materials that combine luxurious texture and environmental characteristics with their own hands.
The company has long been committed to developing and applying environmentally friendly and eco-friendly leather fabrics, establishing traceable raw material supply chain management, and implementing strict production standards.
Integrating Eastern aesthetics into modern design while adhering to the bottom line of environmental protection, Yongyufeng’s philosophy has brought new thinking to the international luxury goods industry.
An industry expert at the exhibition commented, “Chinese manufacturing is rapidly breaking free from the labels of cheapness and imitation, and companies represented by Yongyufeng are showcasing China’s innovative strength in the field of sustainable luxury
Leading the transformation and upgrading of Chinese manufacturing
Yongyufeng Leather’s successful debut in Paris is a vivid reflection of China’s manufacturing industry’s ascent towards the high-end of the value chain and active participation in the construction of a global sustainable luxury goods supply chain.

This reflects the increasing recognition of China’s high-end manufacturing capabilities in the international market, and also indicates that more Chinese companies will play a key role in the global arena of creativity and quality in the future.
The path of “craftsmanship” based on environmental protection not only conforms to the increasingly strengthened consensus of sustainable development in the global luxury industry, but also provides a powerful footnote for the transformation and upgrading of “Made in China” to “Made in China” and even “Created in China”.
From Shenzhen to Paris, from Made in China to internationally recognized sustainable luxury, the leap of Yongyufeng Leather has drawn a clear roadmap for the internationalization of China’s high-end materials manufacturing industry.